CORPORATE
Bridging Business Goals with Impactful Design
LBS Financial Credit Union Website Redesign
I redesigned the UI and UX of LBS Financial Credit Union’s website to create a more user-friendly and intuitive experience. Key features included streamlined loan application processes, detailed information on membership enrollment, a dedicated mortgage center, and daily updates on current mortgage rates. The redesign aimed to simplify access to essential financial services, enhancing usability for both members and prospective customers.
Client: LBS Financial Credit Union
Role: Creative Direction, UI/UX
Category: Web + Mobile UI/UX
NEOGOV “The Power of Plus” Video & Storyboard
Along with the Brand Lead, I developed a video storyboard for NEOGOV as part of “The Power of Plus” campaign. The video highlighted key functionalities of NEOGOV’s platform, focusing on critical aspects of the employee lifecycle such as onboarding, recruiting, and hiring. The storyboard visually communicated how NEOGOV’s solutions streamline HR processes, showcasing the platform’s efficiency and its positive impact on workforce management.
Client: NEOGOV
Role: Art Direction, Storyboarding
Category: Educational Video
Inco Commercial Website UX/UI Enhancement
This project involved redesigning the Inco Commercial website by applying an existing UX skin to improve the UI and overall user experience. We enhanced the site by programming more efficient and user-friendly field forms in the “Build Out” section. Additionally, real estate summary printout sheets were updated and redesigned for better clarity and presentation, resulting in a modern, seamless interface that boosted both functionality and visual appeal.
Client: INCO Commercial
Role: Design Direction
Category: Web Design UI and Form Redesigns
Element Consulting Inc. Corporate Brand Identity
I created a comprehensive corporate brand identity for Element Consulting Inc., a program, project, and construction management firm. The project included logo design, moodboard and color palette development, and the production of marketing collateral such as RFP layouts and promotional materials. Professional project photography and web UI/UX design were also delivered to fully embody the company’s values. The objective was to establish a strong, cohesive visual identity that resonated with clients and stakeholders while elevating the company’s online presence.
Client: Element Consulting, Inc.
Role: Graphic Communications Manager
Category: Branding, Marketing Collateral, Web UI/UX
